Next Generation Waterproofing

HYDRO BAN® - Your Internal and External Under Tile Membrane.

Have you seen the latest informative Technical article written by LATICRETE Technical Service Manager, Fred Gray?

"LATICRETE has a long history with under tile waterproof membranes, after all LATICRETE produced the world’s first thin liquid applied under tile membrane in 1963, that is still available today along with LATICRETE HYDRO BAN Liquid Applied Membrane, the Next Generation. This new generation membrane comes with the same system compatibility and performance but without the use of fabric. 

HYDRO BAN is Class 3 membrane, suitable for both “Internal Wet Area Work” and “Above Ground External Work” in accordance with National Construction Code, AS4858, AS3740 and AS4654. Great for swimming pools, fountains, bathrooms, facades, balconies, industrial application and the like that are to be directly tiled. Spray it, brush it, roll it, trowel it over a wide variety of substrates – it’s fast to apply and quick to dry. Productivity Plus! 

Team it up with HYDRO BAN Adhesive & Sealant to increase productivity for bond relief and fillets required by our standards. The same HYDRO BAN is now available in a 15 litre pail that you can still roll straight out of." Click here for more information on the Technical Data Sheet.

Contact our Technical Support team for more info or to discuss your next project call 1800 331 012 or contact us here.

Funny Friday is here!

Joke Of The Day!

DRILL PRESS: A tall upright machine useful for suddenly snatching flat metal bar stock out of your hands so that it smacks you in the chest and flings your beer across the room, denting the freshly painted project which you had carefully set in the corner where nothing could get to it.

Want a FREE t-shirt?! Email your joke or your Friday funny pic to: marketing@laticrete.com.au

Stunning Floor For Surfaces Expo

Decorative Floors in One Day!

Wow - this floor was featured at the LATICRETE booth at Surfaces in Vegas - absolutely stunning! The LATICRETE SPARTACOTE® crew: Troy Wicks, Nate Barker, and Eric Pucilowski got into the designer space and applied various SPARTACOTE concrete coatings to resemble a beach path. This demonstration of a SPARTACOTE METALLIC Flooring System shows great versatility with such a stunning result.

SPARTACOTE METALLIC Flooring Systems are designed to provide one of a kind colour brilliance and depth to concrete flooring. These unique floor coatings can be manipulated in a number of ways to provide designers with the ability to significantly enhance the ambiance of any environment. Their reflective quality, colour variation and durability make them a widely selected choice for any setting.

Features & Benefits:

• 12x vibrant colours

• Easy to install 3-coat system

• Interior or exterior use

• Single day application with next-day return to service

• Unique application techniques

• UV stable

Got a concrete flooring project in mind? 

Contact us to discuss your next project - Call 1800 331 012 or email us here.

HYDRO BAN® now available in 15L!

 Photo Credit: Jason Raine - All-Time Tiling 

Photo Credit: Jason Raine - All-Time Tiling 

Hot off the Press!

Exciting News - HYDRO BAN® is available in a 18.9L, a 3.8L (Sold as Mini Unit - 4x 3.8L pails) and is now also available in a 15L pail!

HYDRO BAN is a thin, load bearing waterproofing/crack isolation membrane that DOES NOT require the use of fabric in the field, coves or corners. HYDRO BAN is a single component, self curing liquid rubber polymer that forms a flexible, seamless waterproofing membrane. HYDRO BAN bonds directly to a wide variety of substrates.

Can we interest you in a FREE sample?

For information on LATICRETE products, arrange a demo, trade event, technical support or to discuss your next project call 1800 331 012 or contact us here.

Happy Australia Day!

The team at LATICRETE Australia would like to wish all of our customers, colleagues, friends and family a wonderful and happy Australia Day! 

Celebrating 60 Years

With the 60th Anniversary of LATICRETE this year, the LATICRETE Australia team took the chance to celebrate last week with special guest, V.P of LATICRETE Int., Faisal Saleem.

In 1956 Henry M. Rothberg, with wisdom and dedication, founded LATICRETE and changed the tile and stone industry forever. The Australian team is focused in continuing to build LATICRETE Australia and carry on the values that have made LATICRETE the company it is today! 

Congratulations LATICRETE!

Another Successful Day

Driving LATICRETE Forward - Day 2

The LATICRETE Australian and Global Tile teams continued to share and build on ideas on how to continue "Driving LATICRETE Forward in 2016." 

The team were fortunate to have a VIP guest attend a session to share his ideas and how LATICRETE was taken on board to be specified into all their building projects.

Keep your eyes on our blog and social media accounts for the celebrations... 

Driving LATICRETE Forward

Growing LATICRETE - Day 1

What a day! With a successful Team Build, it was time to get on with "Driving LATICRETE Forward for 2016". 

Our partners, Global Tile from NZ provided on update on the growth and what's expected for NZ in 2016. The team were fortunate to have the V.P of LATICRETE Int. Faisal Saleem present as he took the team on a trip down memory lane in his presentation and shared in the "Growth of LATICRETE Globally."

The Australian Sales Teams are focused and have a strategic approach in continuing to build on the growth of LATICRETE Australia. 

In all the presentations one thing was clear, everyone is passionate and committed in growing the LATICRETE brand.

Stay tuned for an update on Day 2...

What a Team Build

Team Yellow named "The Winners"

"The Photo Team"

"The Runners Up"

What an Amazing Race

In kicking off the LATICRETE Australia National Team Meeting - "Driving LATICRETE Forward", the teams from Global Tile in NZ joined LATICRETE Aus for an amazing team event, the Amazing Race in the City of Brisbane.

Great fun and lots of laughter was had, it was a fantastic team build. Teams pulled together to get over the line in order to get to the next challenge.

A certain team won by cheating...other teams took their time in posing for great photos and well the orange team did everything right including building a replica of the Eiffel Tower...

Keep your eyes peeled for more of the fun pics and to see the replica of the Eiffel Tower.

LATICRETE VIPs Travel to Job Sites

David Rothberg, LATICRETE Int. CEO in Dubai

It can only be 125 Sound & Crack Adhesive

There is some history with LATICRETE and  the Burj Al Arab Tower

LATICRETE Int. President, Erno de Bruijn on a job site in China

LATICRETE VIP's on Job Sites

David Rothberg, LATICRETE International CEO, visited the Jumeirah Naseem hotel project in Dubai earlier this month. The project used 4500m2 of LATICRETE 125 Sound and Crack Adhesive under the marble in 450x luxury guest rooms to control cracks transmitting through the expensive stone and minimise the noise heard from room to room. 

Click here for more info and to view an installation video on 125 Sound & Crack.

David is also seen outside the iconic Burj Al Arab Tower, which Rothberg and LATICRETE were also part of in 1999!

President, International Division, Erno de Bruijn, at Long Hu Wan, China calling on a project on Hainan island; 1000x villas with LATICRETE stucco brick imitation.

Have You Booked Your Seat?

Seminar: 3-4 February 2016

Knowledge Creates Productivity and Profitability!

The Australian Profit Through Knowledge Technical Seminar is a two day, intensive training program. The seminars focus on the needs of construction professionals in the ceramic tile and stone industry, as well as concrete floor restoration and resin coating industry, for those who want to improve their profitability and increase on productivity with becoming familiar with LATICRETE profitable, time saving products. This seminar includes both classroom instruction and hands-on product demonstrations.

Our seminars cover commercial, residential, industrial tile and stone installation practices and industry standards. 

BENEFITS:

• Learn how to select and recommend the most suitable installation materials

• Gain comprehensive knowledge of LATICRETE products and installations

• Learn trade definitions, performance requirements and industry standards

• Participate in hands-on product demonstrations

UPCOMING SEMINARS NEAR YOU:

• Brisbane: 3-4 February 2016

• Sydney: 2-3 March, 2016

• Melbourne: 6-7 April, 2016

All those who attend will receive a LATICRETE 15% Rebate. Be quick to book your seat - spots are limited! 

Click here for more information, call 1800 331 012 or email seminars@laticrete.com.au to book your seat.

Friday Laughs

Just for Fun!

Want a FREE t-shirt?! 

Email your joke or your Friday funny pic to: marketing@laticrete.com.au

Boyer's Market Project Spotlight

Birdsboro, Pennsylvania, was the location for Boyer's Food Market to build their 18th store. With only five weeks to complete the project a solution was in need and FGS Permashine from L&M™ Construction Chemicals, division of LATICRETE, was chosen. 

"Boyer’s Food Markets, with 17 locations in northeastern Pennsylvania, recently completed construction on its 18th store in the community of Birdsboro. The building boasts approximately 32,000 square feet (2,972 square meters) of space, and the design called for all floors to be polished concrete. The general contractor had to find a polished concrete contractor with the experience and skill to complete the project before the rapidly approaching grand opening.

Boyer’s Food Market opened on time to a rush of happy customers and very satisfied owners. The floors are a highlight of the facility and will require very little maintenance while providing decades of service. In the end, community members are the real winners, having gone for more than five years without a local grocery store. Shoppers now have a new facility that is modern, bright, and inviting." Click here to read the full Project Spotlight.

For information on LATICRETE products, arrange a demo, trade event, technical support or to discuss your next project call 1800 331 012 or contact us here.

Managing Colour Perception and Consistency

In a Technical Article featured in Tile Today #86, Fred Gray, LATICRETE Australia Technical Service Manager, provides an informative discussion about coloured grout. 

  

"Long gone are the days when the tiler only offered white, off-white, or grey as the only colour options for grout. He would have a proprietary white wall grout and/or site mix local sand with the three colours of cement for floor grouting. If he was a stone fixer he might have added some pigment to keep some of the more demanding customers happy. Tiles were not as much a fashion item as they are today and choice of colour was very limited.

As tiles become more popular and competition drove the need to be different, fashion and colour became important characteristics to differentiate, excite and grow its usage. This has seen many manufacturers produce and promote a myriad of grout colour palettes to please the most discerning" Click here to continue reading.

Contact our Technical Support team for more info or to discuss your next project call 1800 331 012 or contact us here.

Holiday Park Renovation in New Zealand

A holiday park in Waihi Beach, New Zealand, has had a kitchen and toilet/shower block renovated by Floor Masters. The 133m2 project was completed using SPARTACOTE® Blended Chip in Black Canyon with 1/8" flake. 

Not only does the SPARTACOTE Blended Chip provide a capable, seamless flooring finish suitable for numerous commercial and residential applications, it is also available in a wide assortment of blends and finishes to suit your designer needs.

With a contoured finish to allow for optimal traction, this minimal maintenance coating system offers 1-day installation and next day return to service!

For more information on SPARTACOTE Flooring systems click here.

Contact us to discuss your next flooring project or to arrange a mock-up by calling LATICRETE on 1800 331 012 or email us here.

Customer Testimonial

LATAPOXY® 300 Impresses First Time User 

"I made it through one full unit today. I was impressed with the workability and transfer of the LATAPOXY. I practiced my best trowel skills so I wasn't up to my elbows in it. Cleanup was a breeze. Terrycloth and denatured alcohol. I easily made it through each mini batch well before it became unworkable. Everything was pre-cut and numbered. Very minimal odor. Very impressive product. Seemed to get great transfer and bond to the orange board."

LATAPOXY 300 Adhesive is a chemical resistant, epoxy adhesive that will bond to most sound, clean surfaces. LATAPOXY 300 Adhesive is a factory-proportioned kit consisting of epoxy resin, hardener and chemical resistant silica filler. LATAPOXY 300 Adhesive can be used in interior and exterior walls and floors, wet and dry areas. Click here for more info.

Arrange a demo, trade event, FREE samples or discuss your next project by calling 1800 331 012 or email us here.

Laughs for a Friday

Yipee it's Friday - Joke for the Day Is:

DAMM-IT Tool: Any handy tool that you grab and throw across the garage while yelling "DAMM-IT" at the top of your lungs. 

It is also, most often, the next tool that you will need.

Want a FREE t-shirt?! 

Email your joke or your Friday funny pic to: marketing@laticrete.com.au

The Solution: STONETECH®

Erko Apartments in Erskineville

Keep your Tile and Stone Beautiful 

The revitalisation of Inner Sydney continues with the development of the brand new Erko Apartments in Erskineville by Leighton Properties and built by Richard Crookes Construction.  

The project is large – 263 apartments – offering spacious open plan living with seamless indoor/outdoor areas. The central location of the development means it has loads of appeal to those wanting an urban lifestyle that shouts modern convenience.

The contemporary style of the apartments incorporates both natural and engineered stone throughout. STONETECH® Enhancer Pro™ and Impregnator Pro® were used on natural stone for benchtops, splashbacks, bathrooms and hallways. Click here for more product info.

Click here for more information on the STONETECH range or contact us for more information on 1800 331 012.

New Establishment Chooses LATICRETE!

A new establishment called Tin Roof is expanding across the USA. The pics above are of the first store in Florida. Any guesses on the chosen brand for the project? LATICRETE of course!  

Masonry Veneer Mortar is a patented, versatile polymer fortified mortar designed specifically for the installation of adhered masonry veneer, stone and thin brick. A high performance mix provides maximum non-sag performance for vertical installations and also obtains maximum bond strength to the substrate and selected veneers.

• Incredible non-sag performance – faster easier installations
• Revolutionary patented formula provides maximum bond strength to veneers and substrate 
• Mixes only with water
• Reinforced with Kevlar^®
• Lightweight mortar — very smooth and easy to apply
• GREENGUARD certified for low VOC’s
• Inhibits the growth of stain-causing mould and mildew with antimicrobial product protection

Can we interest you in FREE samples?

For information on LATICRETE products, arrange a demo, trade event, technical support or to discuss your next project call 1800 331 012 or contact us here.

Fresh Look for a Garage Floor

Before

After 

WOW - What a Great Looking Floor

This residential garage was looking old and worn out before Floor Masters renovated it with SPARTACOTE® Sparta-Guard™ - It looks amazing now with its fresh new look!

SPARTACOTE Sparta-Guard is a solid colour high performance concrete floor coating system that is designed to provide a durable and sanitary floor coating with minimal maintenance and rapid return to service. The Sparta-Guard Coating System consists of SPARTACOTE FLEX SB™ Pigment Base, Reactint® Pigment Pack, and SPARTACOTE FLEX SB™ Clear.

Features & Benefits:

•       14 standard colours available
•       1-Day installation with next-day return to service
•       3x more durable than epoxy
•       Excellent colour/gloss retention
•       Low-emitting, green friendly options

SPARTACOTE Sparta-Guard is widely used for shop floors, parking decks, laboratories, hospitals and other heavy-traffic applications. Click here to view more details. 

Contact us to discuss your next flooring project or to arrange a mock-up by calling Neil Warden, LATICRETE Australia National Sales Manager, on 1800 331 012 or email us here.

Upcoming Profit Through Knowledge Seminars

Knowledge Creates Productivity and Profitability!

The Australian Profit Through Knowledge Technical Seminar is a two day, intensive training program. The seminars focus on the needs of construction professionals in the ceramic tile and stone industry, as well as concrete floor restoration and resin coating industry, for those who want to improve their profitability and increase on productivity with becoming familiar with LATICRETE profitable, time saving products. This seminar includes both classroom instruction and hands-on product demonstrations.

Our seminars cover commercial, residential, industrial tile and stone installation practices and industry standards. 

BENEFITS:

• Learn how to select and recommend the most suitable installation materials

• Gain comprehensive knowledge of LATICRETE products and installations

• Learn trade definitions, performance requirements and industry standards

• Participate in hands-on product demonstrations

UPCOMING SEMINARS NEAR YOU:

• Brisbane: 3-4 February 2016

• Sydney: 2-3 March, 2016

• Melbourne: 6-7 April, 2016

All those who attend will receive a LATICRETE 15% Rebate. Be quick to book your seat - spots are limited! 

Click here for more information, call 1800 331 012 or email seminars@laticrete.com.au to book your seat.

Welcome to 2016!

To all of our Customers, Colleague and Friends.

Team LATICRETE Australia wish you all the very best for 2016!