Global Presence of LATICRETE

In this video Erno De Brujin, President & COO of LATICRETE International division, discusses how the global presence of LATICRETE has played a role in the success of the company.

The following facts are explained throughout the video:

• The first LATICRETE distributor was located in Germany.
• The first wide commercial acceptance of LATICRETE'S newly invented thinbed adhesive technology was outside of the United States.
• Tile consumption was greater outside the USA.
• LATICRETE product distribution globally allows companies to use the same installation products throughout their locations worldwide.

Contact LATICRETE on 1800 331 012 for technical support, arrange a demo, FREE samples, discuss your next project or contact us here.

Throwback Thursday

David A. Rothberg, Henry B. Rothberg and the late Dr Henry M. Rothberg

Henry B. Rothberg in the 1980's

Henry B. Rothberg on a jobsite in the 1980's

We continue to celebrate the 60th Anniversary of LATICRETE, in another week of Throwback Thursday, taking us back to the late 1970's and 1980's:

• Top photo - David A. Rothberg, Henry B. Rothberg and the late Dr Henry M. Rothberg in the late 1970's.
• Middle photo - Henry B. Rothberg presenting at Tile Contractor Seminar at United Tile in Seattle April 1980. 
• Bottom photo - Henry B. Rothberg demonstrating LATICRETE products on jobsite in Hawaii in the 1980's. 

For information on LATICRETE products, arrange a demo, trade event, technical support or to discuss your next project call 1800 331 012 or contact us here.

Celebrating 60 Years

With the 60th Anniversary of LATICRETE this year, the LATICRETE Australia team took the chance to celebrate last week with special guest, V.P of LATICRETE Int., Faisal Saleem.

In 1956 Henry M. Rothberg, with wisdom and dedication, founded LATICRETE and changed the tile and stone industry forever. The Australian team is focused in continuing to build LATICRETE Australia and carry on the values that have made LATICRETE the company it is today! 

Congratulations LATICRETE!