Flashback Friday

Henry B. Rothberg and David A. Rothberg

Going back in time - Wow, the History!

 

Gosh, what a photo! In celebrating the 60th Anniversary of LATICRETE we managed to pull out of the wood works, a photo of two young brothers, Henry B. Rothberg and David A. Rothberg, where they were visiting the Louis Hippolyte Tunnel in Montreal, Canada, in 1964. 

 

The Louis-Hippolyte Lafontaine Bridge–Tunnel is a Canadian highway bridge–tunnel running over and beneath the St. Lawrence River. It connects the Island of Montreal with the south shore of the river at Longueuil, Quebec.

Construction began in 1963 and it opened on March 11, 1967. Named for the respected Lower Canada political reformer Louis-Hippolyte Lafontaine, the Lafontaine Tunnel is an immersed tube structure, measuring 1,391m long. The walls were lined with tiles, which were installed with LATICRETE 4237 Portland Cement Tile adhesive. 

The Louis-Hippolyte Lafontaine Bridge–Tunnel is one of the largest prestressed concrete structures in the world.

 

For information on LATICRETE products, arrange a demo, trade event, technical support or to discuss your next project call 1800 331 012 or contact us here. 

Flashback Friday!

 

LATICRETE Founders, Dr. Henry M. Rothberg and Lillian Rothberg, on a job site where tiles were being installed overhead on a ceiling using LATICRETE 4237 Latex Additive.

4237 Latex Additive is a specially designed latex additive for use with 211 Crete Filler Powder to make a high strength latex thin bed and medium bed adhesive up to 15 mm. For installing all types of tile, stone and agglomerates. Also for use with Portland cement to make slurry bond coats for mortar beds and with thin set adhesives to give improved performance and longer open time.

Can we interest you in FREE samples?

For information on LATICRETE products, arrange a demo, trade event, technical support or to discuss your next project call 1800 331 012 or contact us here.

TGIF!

Funny Friday

STRAIGHT SCREWDRIVER: A tool for opening paint cans. Sometimes used to convert common slotted screws into non-removable screws and butchering your palms.

Want a FREE t-shirt?! Email your joke or your Friday funny pic to: marketing@laticrete.com.au

Don't forget to enter the LATICRETE WIN an Apple iPad Competition!

Funny Friday

All pet owners have received this look at least once!

Want a FREE T-Shirt?

Email your joke or your Friday funny pic/video to: marketing@laticrete.com.au

Flash Back Friday!

Wow - Talk about a step back in time! This brochure featuring LATICRETE 4237 Latex Thin-Set Mortar Additive was published in February 1977!

60 years ago,  Dr. Henry M. Rothberg, founder of LATICRETE, developed an industry first - 4237 Latex Thin-Set Mortar Additive. This revolutionary product changed the tile and stone industry forever, and our commitment to innovation continues today and will continue into the future as we pursue the vision of our founder.

Laughs For a Friday

Happy Friday!

With kids heading back to school over the past two weeks, we are sure many parents can relate and are feeling this way!

Want a FREE t-shirt?! Email your joke or your Friday funny pic to: marketing@laticrete.com.au