Customer Interview with Euro Abrasives

Con with his LATICRETE recognition award from 1997

(L-R) Maria and Alvaro Constantino, aka Con, John and Lara,
plus John Mendonca at Euro Abrasives St Peters in NSW

Euro Abrasives store front at St Peters, NSW

Euro Abrasives, also known as Sydney Hardware are based at 90-114 Princess Highway St Peters, NSW, and are a major supplier to the building, stonemasonry and tiling industries!

As well as providing an extensive range of general hardware, Euro also sell bulk sand, gravel, cement and steel. They offer Australia's largest range of tile grout colours and they cater to all stonemasons, formworkers, waterproofers, renderers and steelworkers product needs. Euro Abrasives provide exceptional customer service and expert industry knowledge developed from almost 30 years in the industry. Euro sell cutting equipment, sealers, silicones, adhesives, trowels, timber, fibro, renders and power tools, and they deliver 6 days a week utilising a variety of transport options, large and small. Staying ahead of the game, Euro Abrasives provide ecommerce to online customers across Australia via their website.

Alvaro Constantino (Con) is the proprietor of the business, along with his wife Maria they started the company in December 1989 with just 2 staff and one utility. Today, Con and Maria have a team of 12 and run a fleet of 6 delivery vehicles, servicing Sydney tradesmen 6 days a week.  

Con believes the success of Euro Abrasives has hinged on their family friendly business atmosphere and values, which has built a loyal following of trade customers. “We have been operating since 1989 and we pride ourselves on giving professional advice, offering a great range of products at good prices, and delivering first class customer service. We open early, we stay open late, and we deliver 6 days a week. We supply tradesmen from Wollongong to Newcastle and service the broader construction industry right across New South Wales. We have built our vast knowledge through many years of experience and we can access those difficult to find products that others cannot. So whether you are a veteran tradesman or a DIY home owner with a project, you will receive the right service and advice from us.”

Con describes himself as the business’s problem solver, while Maria runs the day to day business operations. Con and Maria have family in the business too, with Lara looking after Sales and Accounts, and John looking after the “boys” and the yard. The Constantino family are very positive about the future for Euro Abrasives. “In the coming years we want to step aside and see our children take over the business and continue what Maria and I started 30 years ago. We hope our three children, Lara, John and Leanne, will continue our legacy with their families coming into the company over time. Euro Abrasives has a very bright future and I am excited to see the next chapter in our family company unfold,” Con says proudly.

Con tells us that LATICRETE have been a key supplier to his business since 1994 after a meeting with Henry Rothberg, the son of LATICRETE founder Dr Henry M Rothberg Snr. “LATICRETE have provided Euro with strong technical support, ongoing staff training and great customer service. I have sold a lot of LATICRETE product over the past 25 years because of their product quality. LATICRETE are the best when it comes to tile adhesives and grout choices, and we believe in giving our customers variety and quality. When you tile a pool or a bathroom you only want to do it once, so you want to do it right. We know LATICRETE is the first choice for a lot of Australian tilers now so we have to service that need. And, we truly hope there is a great business relationship between the next generation of LATICRETE Rothberg’s and the next generation of Euro Abrasives Constantino’s. How great would that be!”

For more information on Euro Abrasives visit www.euroabrasives.com.au or contact Con on Tel: (02) 9557 7661.