Alex Demo's SpectraLOCK PRO Grout at Luscombe, The Tile People

Jason Luscombe (Luscombe, The Tile People) & Staff with
LATICRETE products and the completed demo board

VIC Technical Sales Rep Alex Kralefski visited Luscombe, The Tile People to give a product demonstration. The demo was on LATICRETE SpectraLOCK PRO Grout, which Staff found surprisingly easy to work with after participating in the demo. Soon after, sales took place, even with the amazing Dazzle component that can be added to LATICRETE SpectraLOCK PRO Grout to make it sparkle or glow!

Lenny Kravitz Tiles!

Photo via Freshome

Photo via Freshome

Photo via Freshome

Rocker Lenny Kravitz has unveiled his new collection of three-dimensional wall tiles. The singer says he was inspired by moving water and has debuted the tiles with the Italian firm LEA Ceramiche.

Read more about this article here.

LATICRETE 335 Premium Flexible Adhesive would be the perfect choice to install these beautiful dimensional tiles.  LATICRETE 335 Premium Flexible Adhesive is a flexible cementitious high performance bagged powder to be mixed with water to install low absorption ceramic tile, porcelain tile and natural stone using the thin-set method of installation. Exceeds the requirements of AS4992.1&2 classification C2TES1. Excellent for exterior and underwater applications, superior bond to masonry. The ultimate thin-set for porcelain and glass tile.

Falling Stone!

These photos show the  importance of using the right adhesive for the right application. This is Stakestone falling off a competitor's adhesive (which was a low grade off-white cement based adhesive.)

By using the LATICRETE MVIS (Masonry Veneer Installation System) these issues can be eliminated. The LATICRETE MVIS provides the solution by offering a comprehensive quality controlled installation system. Utilising proven materials, LATICRETE MVIS products include a revolutionary waterproofing membrane, polymer fortified adhesive mortars that provide non-sag performance, a scratch and brown coat mortar, a masonry pointing mortar and a 100% silicone sealant.

For more information on LATICRETE MVIS, click here.

Tile & Stone eBooks

Click on images to enlarge

Laticrete is committed to innovation. Innovation in tile & stone installation materials, methods & technologies.  Innovation in services and support for the design & construction community. 

Progressive architects & designers, distributors and tile contractors have learned to appreciate the rapid access to information via e-books on tablet devices such as the iPad, Nook, and Kindle.

People in the Design & Construction community are now using iPads & tablet devices regularly for business purposes. Laticrete quickly recognized this trend and now provides a library of Tile & Stone Installation Technical Design Manuals as well as Specifications,  Drawings / Details and Brochures for your iPad or tablet.

Bill Gates prophesy of "Information At Your Finger Tip" has arrived.

On a Jobsite

A visit to Rosalie in Brisbane, saw an impressive pool being tiled by Andrew Vale Tiling. The LATICRETE products being used are LATICRETE 335 Premium Flexible Adhesive and LATICRETE PermaColor Grout.

Get Connected!

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• To become a Facebook fan, click here
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LATICRETE Building Information Modeling

LATICRETE Building Information Modeling (BIM) information has been updated on the Autodesk Seek website, and new  “methods” have been created and added to the Autodesk Seek website.

These new methods include  5 methods for installation of LATICRETE MVIS  products on exterior facades. This new BIM info / methods are listed below:

• MVIS 103 - Cement Backer Board (Exterior) - Thin Bed with LATICRETE Masonry Pointing Mortar
• MVIS E101 (E) - Concrete or Masonry Wall (Exterior) - Thick Bed Over Metal Lath with LATICRETE Masonry Pointing Mortar
• MVIS E102 (E) - Concrete or Masonry Wall (Exterior) - Thin Bed with LATICRETE Masonry Pointing Mortar
• MVIS E103 (E) - Concrete or Masonry Wall (Exterior) - Thick Bed with LATICRETE Masonry Pointing Mortar
• MVIS E104 (E) - Solid Backing, Plaster, Exterior Sheathing, or Masonry (Exterior) - Thick Bed Over Metal Lath with LATICRETE Masonry Pointing Mortar