Monday 13 January 2014

LATICRETE Australia has a New Tagline



New Tagline - "Globally Proven Construction Solutions"


LATICRETE has manufactured and marketed materials, methods and solutions for tile and stone installations across Australia and around the world for over 50 years. Our focus has always been multi-faceted; develop products which answer problems that have plagued people for years, and engineer these solutions to be cost-effective, easy to install, and provide system warranties for years of trouble-free use.

While keeping a close watch on the ever-changing worldwide construction arena, LATICRETE continues to grow and deliver with our high-tech, proven products which offers state-of-the-art technical solutions around the globe. The company has a focused commitment to construction materials progress in new areas. 

LATICRETE CEO/Chairman David A. Rothberg has recently indicated that, "We have outgrown our original specialization as a manufacturer and marketer of installation systems for tile and stone. Immodestly, our customers, who consist of installation professionals, architects and building owners/developers, believe in us. They respect our products, service and ethics. Conversely, they know we care about them. Because of all this, we continue to hear requests for even more technical solutions. That's why in the last few years we've added new divisions offering specialized products and cutting-edge solutions."
"LATICRETE products introduced to the market are always thoroughly tested. Our product range now includes additional construction chemicals such as waterproofing for green roofs, decorative concrete toppings, an uncoupling membrane and much more."

From the arctic to the tropics, from Brisbane to Boston, from Sydney to Singapore, architects, engineers, builders and contractors have field and job site project-proven the performance of the LATICRETE System. Therefore we find the need for a new corporate tagline: Globally Proven Construction Solutions.  This new tagline is fitting as our guarantee has always been to deliver solutions to construction problems.  This is our legacy for more than 50 years of experience with industrial, commercial and residential installations in every imaginable climate around the world.

Contact your local LATICRETE Technical Sales Rep by calling Free Call: 1800 331 012 or contact us here to discuss customised specifications or technical assistance for your projects and our available Systems Warranties.

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